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Promo script builder

A good short promo is three beats: a hook that stops the scroll, one reason to believe, and a clear ask. Tell us your trade, a tone, and the thing you want to feature, and we will lay out a script you can use today.

One detail is enough. Leave it blank for a general script.

How to use

Three steps

  1. 01 Choose your business and a tone that sounds like you.
  2. 02 Type the one thing you want to feature this week.
  3. 03 Build the script, copy it, and shoot the three scenes on your phone.

Frequently asked

How does the script builder work?
Pick your trade, choose a tone, and type the one thing you want to feature. The builder assembles a three scene script, a hook, a proof beat, and a close, from templates written for that combination. It runs entirely in your browser, with no account and nothing sent anywhere.
What are the three scenes for?
A short promo works best in three beats. The hook stops the scroll in the first second, the proof gives one reason to believe, and the close tells viewers exactly what to do next. Each card also suggests how to shoot that beat.
Can I edit the script after it is built?
Yes. Treat the result as a strong first draft. Copy it, swap in your own words, prices, and names, and shoot it your way. The structure is the part that is hard to get right, and that is what the builder handles.
How long should the finished video be?
Aim for fifteen to thirty seconds. One line per scene, spoken or on screen, is plenty. Shorter clips finish more often, and a finished clip beats a perfect one that never gets posted.

Made by Teswir, which makes your shop's videos for you. Once you have a script, check the framing with the safe zone previewer, or learn the craft in our guide to writing video scripts.